As I was scrolling through Tumblr last night, I paused when I read this quote, “Great things never come from comfort zones.” I thought to myself, this rings true in all aspects of life, but most importantly in one’s career. If we safely wait for connections to be made, enlightenment to be achieved and goals to be realized… we will never stretch to our true potential. I wondered what have I learned in my career–both good and bad, that lead me to where I am today? Here are a few of my do’s and don’ts that can help your professional development.

Professional Development

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Join an Industry Organization

By Michael Isaacson for our 15 Ways to Build Your B2B Brand in 2015 blog series

If I asked most people, “Why you haven’t joined an industry group or trade association,” I’m certain I’d hear the same answer from 99% of them.

I’m just too busy.

We’re all busy, and we are cramming more and more into an already jammed workday. But what if I told you the potential benefits that far outweigh the extra time you’d put in? What if I said those benefits could help you use your time more effectively and actually help you build your business? (more…)

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