Crisis management is one of the main concerns of any business involved in social media. Jeremiah Owyang, an industry analyst with Altimeter Group, has published a great report about the preemptive crises management strategy “advanced” companies are using to minimize or avert a public crisis.

Owyang also links to A Chronology of Brands that Got Punked by Social Media, highlighting the social media crises that spurred the research project, as well as the Forrester Groundswell Awards, highlighting excellent and effective use of social technologies to advance an organizational or corporate goal.

Julie Meidam | Post a Comment

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Air traffic controller

Police officer

Our military fighting in Iraq and Afghanistan

These are three occupations I would consider to be fairly stressful – more stressful than my job as a public relations executive. Don’t get me wrong, the job certainly does have its loosen-the-collar moments when things do get hectic in the world of B2B PR. But in general I think most people would rate the three occupations listed above as high stress for all the obvious reasons. (more…)

Steve Staedler | Post a Comment

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Photo Source: Sky News Online

Ferrari announced recently a recall of its 458 Italia “supercar” because of a defect that has apparently resulted in several fires.  What really caught my attention in the story was this …

Britain’s Sky News site said drivers of the 458 Italia were “fearing they are jinxed after 10 of the vehicles crashed or caught fire within three months … It is not thought that the 458 design has a fault, just that the owners have been unusually unlucky.” 

Owners of the new Ferrari were just unusually unlucky?! You mean we’re not going to immediately blame Ferrari? (more…)

Judson Luke | Post a Comment

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Media training is like milled corn to a rodent, one time at the trough is never enough…or something like that.

The art and science of media training is the healthy respect that comes from knowing that the mic is always hot and that the reporter (or blogger) is not your long-lost buddy from college. It’s about understanding the 24-hour news cycle and knowing how you fit into it. And the focus is on getting as much value out of the media confab as possible. (more…)

Steve Wilcox | Post a Comment

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TNT announcer and former NBA player Charles Barkley can say anything...you can't.

On the heels of controversial comments made by BP CEO Tony Hayward about the ocean essentially repairing itself and that he’d like everything in his life to be normal again, company chairman Carl-Henric Svanberg leapt into the void… to make things better. He promptly made them worse by mentioning that BP cares about “the small people” injured by the oil gusher in the Gulf of Mexico.

Do these two executives not have a legion of PR folks? (more…)

Steve Wilcox | Post a Comment

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